Driving is a very demanding activity that requires a serious sense of responsibility and high concentration levels. A driver’s attitude on the road determines his and other drivers’ safety. Unfortunately, not all drivers maintain a responsible attitude, especially during the festive period; this has resulted in alcohol and drugs being the most common causes of fatal road accidents on UK roads.

The proportion of drink-related road deaths alone in the UK is one in six. Due to this high figure, various anti drink and drug driving campaigns are being launched across the UK during the festive period. Kent Police’s ‘Stay Safe this Winter’ campaign focuses on alcohol related issues, the night time economy and socialising safely.

Road Safety Team Leader at Kent County Council, Stephen Horton, said:[pullquote align=”left”] ‘Let’s all have a great Christmas shared with our loved ones. Please remember, even one drink will affect your driving and could make the difference between a happy Christmas and a sad one.'[/pullquote] ‘Let’s all have a great Christmas shared with our loved ones. Please remember, even one drink will affect your driving and could make the difference between a happy Christmas and a sad one.’

The facts: the legal limit for drivers is 80 mg of alcohol per 100 ml of blood or 0.08% of blood alcohol concentration (BAC). It is easier than people think to go over the legal limit and it is always safer to not drink at all when driving.

Drug-driving might not be as widely known about as drink-driving, yet it is a massive problem in the UK. All traffic laws strictly forbid driving under the influence of drugs, medication or other substances that can alter one’s physical or mental state.

Drink and drug drivers suffer several major consequences when caught. Kent Police’s Sergeant Hannah Brown said: ‘Once someone is convicted of driving whilst under the influence of alcohol or drugs they suffer several consequences which have a major impact on their lives.

They have a criminal record which can affect their job or promotion prospects; ability to get a visa to visit certain countries; their insurance premiums go up; they have to find alternative ways of getting around which can be inconvenient and expensive. Their personal relationships may even be affected.

If the worst was to happen and someone dies in a drink/drive related collision, the offender will have to live with this forever.’